Squarespace Pricing Explained: 2025 Update
Which Squarespace plan and add-ons to choose, and how to pay less for more
Squarespace is an amazing platform that is rich with features and solutions for many different businesses that need an online presence. From simple one-page websites to blogging to running an e-commerce website with CRM and scheduling all built in. We have a whole other article where we dive deep into what you can do with Squarespace nowadays, check it out here - Squarespace as an All-in-One Solution for Business.
It’s great to have a platform where the team behind it is trying to meet most needs of online entrepreneurs. And yet that creates a whole host of features some people will just not need, at least not out of the box or at the beginning of their business journey. That is why Squarespace is constantly adapting its pricing model. In this article, we’re going to explain everything there is to know about Squarespace pricing in 2025 - plans, additional options, and how to make sure you’re paying for what you need.
Squarespace pricing plans explained
Squarespace has no free plans, yet does offer a 14-day free trial for new subscriptions. But, there’s a way to extend that - if you start with one of premium Squarespace templates from Applet.Studio, for example, you can get a free 12 month trial to tweak your website before you need to pay for a subscription.
As of spring of 2025, Squarespace is offering four plans: Basic, Core, Plus, and Advanced. Notably, in the past these used to be called Personal, Business, Commerce Basic, and Commerce Advanced respectively. The only notable difference in annual and monthly pricing (besides the price, obviously) is that you can get a domain name from Squarespace for one year for free if you go with any annual Squarespace plan.
Squarespace pricing in 2025:
| Plan Name | Monthly (in 2025) | Yearly (in 2025) |
|---|---|---|
| Basic | $25 | $16 |
| Core | $36 | $23 |
| Plus | $56 | $39 |
| Advanced | $139 | $99 |
This is an increase from the previous pricing policy - “Plus“ plan, which use to be called “Commerce Basic”, used to be offered at $28 per month on an annual basis or for $40 monthly; the most expensive “Commerce Advanced” plan used to cost $72 monthly or $52 per month if you paid for 12 months upfront (annual plan).
Here's a quick comparison of 2024 prices vs 2025. Drag the image divider to see the difference:
To see the latest prices, check the Squarespace pricing options here.
Digital products on Squarespace
Squarespace decoupled some of the features of their infrastructure and are offering them as addons (more on that in a bit). Also, since we’re going to talk quite a lot about e-commerce, let’s first set some things straight about what Squarespace understands as “digital products”.
Right now Squarespace differentiates between many types of digital products, which we will separate into two groups:
“Basic” products:
Digital downloads - think PDF, mp3, e-book formats, or other files
Services that don’t require a booking
Gift cards
“Membership” products:
Courses
Memberships
Video-on-demand
Access to restricted content like blogs or blog posts
We make this separation because depending on which digital product we’re talking about, different rules will apply. For example, Squarespace will charge you a different processing fee for selling “membership” products vs “basic” ones. Although you can mitigate that if you get one of the add-on subscriptions, but more on that in a bit.
Right now, let’s look at the core pricing plans:
Squarespace Basic plan
In a nutshell, on the Basic plan you get a website builder, access to the default Squarespace template library, client invoicing, basic website traffic metrics, and basic support for selling digital products. You can integrate Google Analytics (here’s how) if you want to track more website traffic stats.
The selling experience is somewhat limited and is not what we can call a fully integrated e-commerce experience. Although it is an improvement from previous plan logic - it used to be that you could only have a set number of digital products and conldn’t sell physical products, but those limits are now lifted. You can also host your courses, but more on that later.
You also get only 2 contributors - meaning if you want someone else to have access to your website and don’t want to share your password with them, you can provide access to two people only.
Overall, this plan is great if you need a website for yourself, your portfolio, personal brand, or if you are a small business providing some digital products and/or services.
Squarespace Core plan
Everything in the Basic plan, plus more advanced built-in analytics (which you can use alongside or instead of Google Analytics), you get to sell physical products and a wider array of digital products (like downloads, for example) and can have checkout on your own domain. Plus you get built-in integrations with third-party services. You also get no transaction fee for the sale of “basic” digital products or physical goods (payment processing fees for Stripe or Square would still apply, again, more on that in a bit).
Squarespace Plus Plan and Advanced Plan
Overall, Core is more or less the most complete Squarespace plan. Plus and Advanced plans don’t actually include any significant features that would not be available through Core. Instead, they are tailored more towards scalability - for example, Digital Content and Memberships transaction fee on Core is 5%, on Plus it is 1% and on Advanced is is waived altogether at 0%.
Video hosting storage on Basic is 30 minutes, 5 hours on Core, 50 hours on Plus and is unlimited on Adnanced.
You get the idea.
The only notable difference in our opinion is the API integrations. Do you want to get Slack notifications for new sales (although technically you can also do this with even the Basic plan - you would just be getting transaction event data from Stripe, or PayPal, not Squarespace) or need to set up a more nuanced product delivery mechanism? Then this is an option for you.
Despite being packed with features, if you opt-in for even the most advanced and pricey Squarespace plan, there are still features you will need to pay extra for if you need them. The good news is that since they are decoupled from core plans, you end up only paying for what you need - which in our book is a great way to set up pricing. Additional functionality is referred to in Squarespace as add-ons, which should not be confused with extensions (we mentioned them above).
Important note on Custom code and Squarespace pricing plans
Before we jump into add-ons though, we need to talk about custom code. Let’s say you want to add Facebook Pixel, some additional site-wide CSS for styling, and a third-party JavaScript plugin to a particular page of your website. On the Basic plan, you will be able to do some of it; on the Core plan and above - all of it. Let’s untangle this knot:
On the Basic plan you can:
Add custom CSS (styling) code site-wide and to individual pages via the Code block.
Add custom HTML code (like an HTML table, for example) to individual pages via the Code block (in its basic form)
Add Markdown code to individual pages via the Code block
Add embeds (like YouTube, for example)
On the Basic you can’t:
Add custom JavaScript or HTML code site-wise; also no JavaScript code for individual pages. So you won’t be able to add Facebook Pixel code or use the Google Tag Manager, for example, but will be able to integrate Google Analytics - because the latter can be integrated without code into Squarespace websites on any plan.
Embed iframes, except for those cases where Squarespace provides an embedding interface for most popular services like YouTube or Instagram, for example.
It’s easy with the rest of the plans because, with Core and onward, you get access to all of the above.
Squarespace Add-ons Explained
Acuity Scheduling
Every Squarespace plan comes with a 14-day trial of Acuity Scheduling. Initially, Acuity used to be a separate business that Squarespace acquired back in 2019, which is why it’s still referred to by a separate name. Since that acquisition Acuity Scheduling has been integrated into Squarespace and the two are merging more and more, so nowadays Acuity is quite seamlessly built into the Squarespace editor and website admin interface. This is why you might not even notice you are technically using a different tool when you edit your Acuity Scheduling settings.
What is it good for and how is it for? In a nutshell, any scenario where you need to juggle multiple appointments and calendars. You can mark specific time slots in your calendar as available for booking and sync that with your Apple, Google, or Microsoft calendar. Then add a booking form to your website and voilà - when someone books an appointment with you, a spot in your calendar gets automatically booked, and both you and your client get a confirmation email and necessary details. You can further sync with tools like Zoom or GoToMeeting to generate unique meeting URLs, and you can even charge your clients for paid consultations setting up paid appointments.
Email Campaigns Plan
Striving to be the one-stop-shop for all your core business needs, Squarespace also offers robust email marketing tools to create, manage, and grow your email lists and send targeted email campaigns when needed. The tool is flexible enough to satisfy most email marketing needs and allows you to grow naturally. Plus the four payment plans give you yet more flexibility to only pay for what you need.
Here the price also increased from 2024 to 2025 by the way - Starter plan used to be offered at $5 and is $7 per months now on an annual plan, while for the Max plan you will now need to hand over $816 for the entire year compared to $576 in 2024. An increase of 42%, no less…
Members Area
With the Members Area add-on you can create and manage access to individual pages or even whole specific parts of your website. This is a great solution for giving people access to paid content - be it selling online courses, providing access to paid insider or analytical articles, or anything else you deem with charging for or otherwise limiting access to. You can even have a paid newsletter with this!
Special Squarespace Pricing Options
Any payments for domains you purchase through Squarespace or transfer to Squarespace to have them manage it, are processed separately (except for that deal where you get a domain for free for one year with a new yearly subscription)
If you are a student, you can get Squarespace for 50% off in most cases - read more here
If you decide to use Google Workspace to manage your email accounts, that is also priced separately by Google
Conclusion
Whether you're building a simple blog or a complex e-commerce site, Squarespace offers a robust suite of tools that cater to a diverse range of business needs. The platform continually adapts its pricing to provide flexible options that ensure you only pay for the features you need at each stage of your business journey. Despite its cost, Squarespace remains our top recommendation for those seeking the most comprehensive, all-in-one solution for their online presence.
