digital strategy claSs

Complete Strategy for Your Website Copywriting & Branding Done in One Day

Get templates, systems, and expert tips from a professional designer

Digital Strategy for Professionals is an intensive workshop that teaches how to write strategic, client-centric marketing copy and create simple, cohesive branding to use across your social media and website.

*Your local VAT might be added to the final price.

Does this sound familiar?

You have the skills, services, and potential. You know you need to market your business, but never seem to find the time or know where to begin. Clients come through word of mouth, and you're left wondering when the next one will show up.

You’re tired. Tired of cringy online sales tactics and determined not to come across like that. The internet is flooded with predatory sales methods—unrealistic revenue claims and promises of overnight success.

Hey, I am an introvert just like yourself. I don’t dance on Instagram reels. Moreover, I am not even trying to grow my Instagram account to a certain number. I don’t post photos in my bikini. I never share my revenue numbers as it feels incredibly icky. Yet I have a business that supports my family. I have a stable stream of new clientele (as a web designer) and digital product sales.

I teach ethical strategies that will help you successfully launch your brand, website, and social media presence without compromising your values.

Common problems I see business owners make when launching their digital presence:

  • Focusing on tools instead of content—obsessing over the perfect website builder or social media scheduler instead of creating meaningful brand content.

  • Chasing perfect branding and logos—endlessly tweaking the visuals instead of building relationships with their audience.

  • Taking months to launch an offer—striving for perfection, only to be met with silence, instead of quickly launching, learning, and improving.

Let’s fix that! We will work through your…

Offers

Content

Design

… creating your own launch strategy

this is Ideal for

Coaches, consultants, artists, service providers, therapists, healers, real estate agents, course creators and professionals who want to sell their expertise online.

After taking this class, you will be able to:

  • Clarify your messaging and craft compelling offers for your website and social media, attracting your ideal buyers.

  • Know exactly what to say on your website and social media to hook your audience.

  • Create consistent yet simple branding that makes you look like a million bucks.

  • Develop content that attracts your ideal clients.

  • Be ready to LAUNCH your business instead of just dreaming about it.

I’ve broken everything down into small, manageable steps!

You’ll receive 7 concise (under 20 minutes) yet informative tutorials that will guide you in launching your freelance business.

Here’s what you are going to learn:

Lesson 1. Define your positioning to stand out from competitors.

Write several offers that would resonate with your target audience! Unique value proposition + Offers = Sales.

Lesson 2. Quickly write content using my 19-page guide with hacks and tips.

Let’s write bite-sized click-worthy content that hooks, entertains and attracts your ideal client.

Lesson 3. Create a Mood Board and Pick Colors

Craft a moodboard and choose intentional colors to consistently use across your social media and website. Let’s translate your brand positioning into visuals!

Lesson 5. Prepare for a photoshoot or gather on-brand visuals for your materials.

Get ready for a custom photoshoot or curate a collection of on-brand visuals to use throughout your materials.

Lesson 4. Simplify logo design and typography!

Don’t get stuck on logo design—I’ll show you how to pair fonts for a consistent, professional look.

Lesson 6. Content Funnel. Attract the right audience with strategic and optimized content.

Craft a content strategy that you can actually implement and start getting traction online!

Lesson 7. Launching Your Business – Next Steps

Work on your business mindset and determine the next steps to promote your offerings

Teaching since 2020

Over a thousand people took Applet Studio’s courses!

“My visual learning style! That’s why I love your teachable courses!”

“I feel so much more confident in my design skills now that I've learned the rules of design”

“Olga is an AMAZING teacher and I feel like I got way more value than I’d ever expect from buying a course”

“The documents and extras included with the course were also incredibly helpful, and I still refer to them frequently!”

I have a website that I'm genuinely proud of and am confidently growing my business!

“I have a website that I'm genuinely proud of and am confidently growing my business!”

“Launched in SUCH a short time, considering this was a complete overhaul of my site”

“Money well spent, since your courses are encouraging, inspiring and motivating to me and I think that you are a great role model. So, thank you for your inspiring work!”

“The course taught me everything I needed to know about Figma in a fun and easy-to-understand way!”

“I wrote all the content yesterday, and set it all up today. Thank you for making this so easy to do! I am so grateful!!”

“I'm really enjoying your Squarespace Mastery course! I've been looking for this kind of resource and somehow when I came across your page I was like "FINALLY!", straight to the point!”

I wrote all the content yesterday, and set it all up today. Thank you for making this so easy to do! I am so grateful!!

“I never realized how much potential my website had until I took the Squarespace Mastery course”

“I find your Figma resources very useful and your courses are so easy to follow and help with my efficiency.”

Bonuses, please

We won’t leave you without pleasant surprises

Get three epic bonuses when you enroll in this class

Crazy Brilliant Content Prompts

Our epic website content writing guide to help you design all bite-sized sections of your website.

Instagram Must-Haves

Package your Instagram account so it looks professional and draws ideal clients to you.

Offers that sell

A method on crafting offers that will resonate with your target audience.

Hey, I’m Olga!

I’m a marketing professional, website designer, and former journalist. When I started my web design business five years ago, I quickly realized that knowing how to present your offers in a way that gets them seen and grabs your audience’s attention is crucial.

My clients have launched over 1,500 websites. Every custom project contains some sort of coaching component that helps my clients clarify their vision. I packaged what I teach my design clients into this small but mighty workshop.

Get Clear on Your Digital Strategy

Join the Digital Strategy Workshop for $37 (reg. $97)

*Your local VAT might be added to the final price.

Frequently Asked Questions

  • The course is only 1.5 hours long, featuring 7 short, actionable tutorials plus 3 bonus tutorials.

  • You’ll receive an email with the next steps and registration information for Thinkific, the course platform we use. You have 2 months to complete the course.

  • Yes! This course is perfect if you want to create more consistent branding and refine your messaging and overall marketing strategy.

  • Absolutely! The class is designed for beginners, so no prior experience is necessary. I understand you are good at what you do, but not necessarily into designing or writing.

  • Yes! If you’ve been relying on referrals, it’s time to take your business to the next level with a professional website and social media presence. Online content will make your business appear more established and credible.

  • You get two month access to the class content. We hope you can watch it in 2 days and start implementing what you learned!

  • Sorry, due to the digital nature of the product all sales are final.

*Your local VAT might be added to the final price (it depends on where you live).