Squarespace Sales Page for Online Membership: Case Study
We built a vibrant sales page for Groundswell Coworking new offer - online community and coaching membership Groundswell Effect. It was such a pleasure to work with Jess Bommarito, intuitive business coach who runs the beautiful coworking space in Simcoe, Ontario.
When the pandemic started, Jess pivoted her offline business to include more online interaction between community members and built an online membership, regular programming, and communication opportunities for coworking members. Groundswell Effect is a collective of forward-thinking professionals who work online and want to support each other in achieving their goals.
We designed and built a colorful sales page for the new offer - it includes 20 section layouts, new offer mockups, and graphics. For the main font, we chose Montserrat, a Google font that is simple and complementary to all other fonts in the logo. It doesn't overpower the Groundswell Effect logo but brings out the friendliness and coziness of the decorative fonts - the stencil and the script.
To add more playfulness, we added a yellow highlight for certain headlines. Limited font usage and a lighter version of the font is to show that this is a high-end service for online professionals. The colorful palette highlights the friendliness and openness of the online community.
The design and implementation are based on our Terranova template - our strategic sales page template that works as a standalone design on Squarespace.
Express Sales Page Service for Squarespace 7.0 and 7.1
How It Works and What to ExpectStep 1
Reach out to us and schedule your Zoom appointment via this form. We briefly talk about your upcoming launch and discuss any specific needs.
Step 2
Receive your customized offer via Honeybook, pay your deposit and submit your content.
Step 3
Receive a Squarespace mood board and a static mockup of the first several sections of your sales page - we need this stage to nail down your style. Submit your feedback!
Step 4
Receive the full static prototype of your sale page. Give us your feedback so we could make final adjustments. We will create animated gifs and epic offer mockups for the page.
Step 5
Once you are happy with how the design and content looks, we will transfer the designs to Squarespace using our sales page template. We will add custom CSS as needed!
Step 6
Go live and get ready to celebrate sales as they are flowing in!
What we typically need to get started with a sales page service:
Sales page copy in a Google Doc - you can write your sales page copy in less than a day using an amazing high-converting framework from Amanda Genther - Sales Page in a Day! We can’t recommend this product enough!
Your pictures and graphics: Take screenshots and videos of your course area yourself or let us handle this for you
Your branding preferences: Should we adjust your current brand for the sales page design or would you like something completely different?
Would you like us to take the stress out of your upcoming launch? Let us handle your sales page design! Reach out to us via Contact or send us a DM on Instagram!
